Manpower Selection

S.No Role/ Experts Qualification/ Certification Required Skill Required Experience Job Description Nos
1 Project Lead/ Project Manager
  • Masters in Mass Communication/ Journalism from any recognized university or MBA.
  • Collaborate with design, digital, search and other teams to develop compelling, often unexpected, content plans
  • Researching, interviewing, writing, editing and proof reading content for marketing communications
  • Encourage all participants to take an active role in the project
  • Ensure participants have a clear understanding of what they need to complete and when
  • Drive the project team for on time delivery
  • Lead the design, planning, execution and validation activities
  • Define and manage team structure and associated modifications
  • Assign team responsibilities
  • Manage delivery of the agreed road map items, specifically as applicable to the project and outlined within the timelines.
  • Monitor progress and manage risks to and recovery of any schedule slippages.
  • Minimum 10 years experience in journalism, Development communication, research in public policy, social sciences etc.
  • Editorial level experience in managing news websites or online newspapers & news blogs
  • Experience in leading research teams in media house or national & international research organizations of repute.
  • Demonstrated social media expertise including running blog, FB and Twitter feed.
  • Leads will be in charge of technical aspects of the project, content management and promotions and publicity respectively.
2. Assistant Editor Blogs
  • Post –Graduation in language (#Tamil/ English) or Mass Communication.
  • Degree or diploma holder with adequate skills is preferred.
  • Should be from BMM / Journalism PG / PR background
  • Should have excellent command in written and spoken English and Tamil
  • Political understanding would be preferred
  • Collaborating with the editor-in-chief to research and plan new articles
  • Commissioning articles
  • Liaising with other team members and ensuring deadlines are met
  • Researching, interviewing, writing, editing and proof reading content including but not limited to posts, newsletters and press releases.
  • Interview subject matter experts on a variety of topics and translate that information into captivating and concrete story telling.
  • Writing, editing and proof reading content for client projects based on the material supplied by them.
  • Writing product descriptions, brand support material, etc.
  • Collaborate with design, digital, search and other teams to develop compelling, often unexpected content plans
  • Think strategically and participate in creative conceptions in a wide range of media, beyond the "what is" into the realm of "what can be"
  • Develop an understanding of stakeholders needs, the user experience, strategy and operational capabilities
  • Experience of 5+ years in writing scripts in Tamil.
  • Demonstrated experience in editing and writing scripts for video films, graphical and banner campaigns for non-commercial / Govt. products & services.
  • Written scripts for  at least 2-3 popular video films or award winning short documentary films/ video with more than 50 thousand viewership in Tamil and English.
  • Reading, Reviewing unpublished manuscripts and giving editorial feedback.
  • Copy editing and proof reading.
  • Actively participate in creating exciting, new, creative content on various activities of MyGov.
  • Conducting extensive interviews for MyGov. for its digital content.
  • Writing and Transcribing.
  • Perform continuous enhancements and modifications to blogs.
  • Assess new standards, technologies and trends, and formulate plans for future enhancement to blogging strategies.
  • Respond promptly to blog comments and email.
  • Provide metrics of traffic statistics, reports and blog comment feedback to appropriate areas.
  • Research, write/edit and create layout for new articles and features.
3 Relationship Manager
  • MBA/ MSW from a recognized university.
  • Good Networking & Interpersonal relations
  • Building positive relationships and Identifying opportunities
  • 7 years experience of working for community engagement in urban areas.
  • Experience in similar engagements for at-least 3 clients.
  • Experience in writing blog posts, articles, newsletters, communication materials and material for social media channels.
  • Able to create, manage and present through blogs, Twitter, Facebook and other strategically relevant online properties.
  • Attend events in the state and planning meet ups for community.
  • Look after media events and build relationships with web journalists, create, execute and measure media campaigns.
  • Coordinate with the various Ministers and Departments.
  • Sharing ideas and receiving feedbacks from Ministers and Departments on the citizen inputs received on MyGov.
  • Monitoring end-to-end closure of any activity hosted at MyGov in coordination with the respective moderators.
4 Content Updater
  • BSc degree in Journalism, Marketing or relevant field
  • Proven work experience as a Content manager.
  • Hands on experience with MS Office and Word Processor
  • Basic technical knowledge of HTML and web publishing
  • Knowledge of SEO and web traffic metrics
  • Familiarity with social media
  • Excellent writing skills in English
  • Attention to detailed, good organizational and time-management skills
  • He/she should have 5-7 years of experience in copy editing and/or content writing.
  • 2-3 years of experience handling a team of content writers and editors.
  • The candidate should have experience of interacting with stakeholders.
  • Candidate should be able to understand objectives clearly and convey the same to the team members.
  • Candidate should be net savvy and well versed in online research and gathering information from authentic sources.
  • Responsible for end-to-end creation, publishing, and ongoing updating of a range of activities on MyGov.
  • Follow all documentation processes and procedures including adherence to Organizations, color palette and template standards.
  • Coordination with designing team to ensure timely updating.
5 Researcher
  • MBA (Marketing) from a recognized University
  • Preferred:
Candidates having knowledge in digital marketing.
  • Present, communicate, negotiate, and always look for additional opportunities to improve.
  • Manage CMS, working with developers and editors to ensure it is meeting the needs of the  organization
  • Conduct content audits to identify gaps and redundancies in the site content.
  • Create and implement content schedules for people to produce or update content
  • Produce maps and visualizations of the site to help staff to understand the structure and function of the website
  • Write and edit web copy
  • Source, commission and sometimes edit images and videos
  • Develop policies relating to organization's web content
  • Analyze analytics data to learn how users interact with your site
  • Survey users and hold focus groups to learn about how they view your site
  • Train staff in writing and producing content for the web
  • Update HTML, CSS and JavaScript on your site
  • Stay knowledgeable in respective domain and maintain industry trend.
  • 3-4 years experience of working for social media and web/Digital marketing.
  • Preparing intelligent summaries and reports.
  • Analyzing special trends and ideas in a discussion forum.
  • Use technical tools for analysis of content and map special trends, interest topics and ideas.
  • Perform research assistance in understanding policies and schemes through news articles, documents, social media to facilitate effective collaboration of concerned Ministers and Departments.
  • Suggest research-based tasks for Ministers and Departments to engage citizens.
  • Performing background research assistance (qualitative and quantitative).
  • Analyzing the impact of citizen ideas and action on policy-making and preparing Impact Assessment Reports.
  • Preparing timely reports, info graphics in coordination with the content and designing team.
6 Graphic Designers
  • Any Degree /Diploma related to Computer science/ Technology
  • Preferred:
Candidates specialized in Graphic Designing & Animation
  • Candidates specialized in Graphic Designing & Animation
  • 3yrs experience in digital media or any creative agency
  • Proficiency in Coral Draw in Design, Adobe Premiere, Adobe photoshop, Z-brush.
  • Prepare artwork for all collaterals, social media content and website content.
  • Prepare work to be accomplished by gathering information and materials.
  • Illustrates concept by designing rough layout of art and copy regarding arrangement, size, type size and style and related aesthetic concepts.
  • Prepare 2D animation & GIF images.
  • Complete projects by coordinating with outside agencies, photo libraries, art services, printers etc.,
  • Maintains technical knowledge by attending design workshops, reviewing professional publications, participating in designing societies.
7 Translator
  • Bachelor Master/ Degree in English/ Tamil
  • Very Good domain knowledge & problem-solving techniques
  • Interpersonal & Customer relations
  • 2-4 years of experience as a translator
  • Translate content from English to Tamil and vice versa.
  • Translate Audio Content in written format.
8 Video Editor
  • Degree or Diploma in Video Editing & Animation from any recognized university.
  •  Good in Noise removing & Add Effects to the Video.
  • Edit raw footage content for producing film and video.
  • Perform video and audio editing based on story sequence and continuity.
  • Cut video sequences effectively to ensure the scenes are seamless and flow logically.
  • Perform all editing work including inserting music, sound effects, storyboarding, etc.
  • Prepare a logical storyboard by combination of the most effective scenes.
  • Review all edited tapes to identify any issues and recommend changes as necessary.
  • Organize and assemble video segments to deliver continuous and sequential story of specified length.
  • Merging Video and Animation Files and Effects.
  • Creating New Effects and proof text animation.
  • Candidate should work with Video Animation creating Effects in videos by using after Effects, Text Animation, Video Editing, Sound Mixing.
  • 5 years in video editing for YouTube Channels, websites & Promotional Campaigns
  • Experience in working on editing software like Final Cut Pro, Adobe premiere pro and any other relevant tools and software.
  • Manipulate and edit video film.
  • Work according to the production team’s needs and specifications.
  • Trim footage segments and put together the sequence of the film.
  • Input Music, Dialogues, Graphics and Effects.
  • Create 3D/2D animations.
  • Create rough and final cuts.
  • Ensure logical sequencing and smooth running of videos.
  • Consult with stakeholders from production to post-production process.
  • Continuously discover new editing technologies and industry’s best practices to maximize efficiently and final product.
9 Live Help
  • Graduate/postgraduate in English/journalism,
  • Graduate/ postgraduate in any subject with content writing experience.
  • Better understanding and Fluent in Local Language (Tamil)
  • Very Good domain knowledge & problem-solving techniques
  • Interpersonal & Customer relations
  • Proven work experience as a Content manager- Knowledge of SEO and web traffic metrics.
  •  Excellent writing skills in English.
  •  Attention to detail.
  • Good organizational and time-management skill.
  • Responsible for handling all the queries received for MyGov websites. Possess full details of all the contest/task/discussions running.
  • Coordination with Technical Team if a user is facing technical glitch during participating in various activities at MyGov.
  • Seeking details about the current as well as previous activities from Relationship Managers.
  • Attending and handling important calls received at the premises.
  • Responsible for the inquiry and the reply according to the defined process at MyGov.
10 Analysis and Summary
  • Any degree
  • Preferred:
Candidates with Masters degree in Statistics.
  • Assist and work closely with Researcher and Relationship manager to gather data and different analytical reports
  • 2-4 years of experience in Social media space and as an Analyst.
  • High level of fluency in English and Tamil - both written and verbal.
  • Well versed about social media channels (Facebook, Twitter, YouTube, Instagram and others).
  • Ability to analyze and interpret large volume of content, build valuable inferences and make informed decisions.
    Development of brand awareness and online reputation
    Ability to work in a highly challenging and dynamic environment while maintaining high standards of accuracy in terms of quality & quantity
  • Preparing monthly summaries of activities conducted by various Departments and Ministries.
  • Preparing Analytical reports of different activities.
11 Content Writer Post Graduation /Graduation in Journalism/ Mass Communication/ MCA •Experience in creating content for articles, blog posts, brochures, PPTs, corporate web pages, and other digital requirements
•Experience in writing for G2C, G2B, G2G and B2C audiences
•Experience with online research
• Should have good communication skills
• Must be a good team player
•Should have knowledge of MS Office
•Experience in the education domain will be an added advantage
• Should have a firm understanding of SEO and On-Page optimization
• Ideally would have some basic knowledge of HTML
• Excellent oral and written communication skills, self-sufficient in content curation
• Should be detail-oriented and unafraid to go into details wherever necessary
• Strong team player with initiative, a positive attitude and proven ability to excel in a fast-paced environment
• Previous experience working with a CMS (Content Management System) is a plus
Overall 5+ years of experience in creating content for websites/ newspaper
  • Fluent in Tamil and English and adequate understanding of local dialects of Tamil Nadu.
  • Min 2+ years of editorial experience in prominent vernacular or National Level newspapers, TV, online sites in creating & managing content.
  • Experience in creating attractive, user-friendly content in Tamil and English.
  • Writing blogs
  • Editing of Content and Blogs.
  • Validation of request for discussion, poll, task etc.
  • Modification of Content and layout.
  • Upload request to MyGov page for talk, contest, discussion and poll.
  • Write email campaigns and other promotional material.
  • Create discussion papers and formats for public consultation by different Ministerial domains.
  • Analysis of content in MyGov discussion groups and tasks in different ministerial domains.
12 Social Media Expert MBA or B.Tech/B.E., in Computer Science or Electronics and Communication. Preferred: Candidates having Past experience in working as a SEO. (Search Engine Optimizer) Very Good domain knowledge & problem-solving techniques Interpersonal & Customer relations 5 years in Data Analytics and Report Writing. Experience in using Social Media analytics generating tools like Sysomos, Google Keywords Planner, etc. Create and Manage social media handled across various platforms (Facebook, Twitter, Instagram, YouTube, etc.), Push approved content relevant to state MyGov through these social media handles. Monitor relevant comments tagged/ marked to MyGov state handles. Create social media reports for various stakeholders (Daily, Weekly, As IS, etc.), Support content, research and relationship team with strategic inputs based on the social media listening, Monitor and manage key social media influencers. 01
Manpower Selection

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  • Tel No : +91-44-40164907